Systematic book design?

Does designing a book follow a logical andwell-thought-out process? Swiss graphicdesigner and typographer Jost Hochulistudies the crucial role played by instinctthroughout the various stages of planning abook, from selecting a character type andsize to determining the layout of the block oftexts.Systematic Book Design? was writtenfor a conference the author gave for thefirst time in Munich in 2007. Drawing onexamples from five books he created, JostHochuli considers the questions which arosewhile they were being designed and theimportance of intuition in rational thought.The text is illustrated by pictures of JostHochuli’s work, and was first published inissue #4 of Back Cover magazine. Graphicdesigner John Morgan wrote a foreword tothe present edition.