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La Fidélisation client

Meyer-Waarden Lars, Benavent Christophe, Battais Laurent
Publication date 29/04/2004
EAN: 9782711769667
Availability Out of Print
Attribute nameAttribute value
Common books attribute
PublisherVUIBERT
Page Count304
Languagefr
AuthorMeyer-Waarden Lars, Benavent Christophe, Battais Laurent
FormatPaperback / softback
Product typeBook
Publication date29/04/2004
Weight470 g
Dimensions (thickness x width x height)1.70 x 15.50 x 24.00 cm
Stratégies, pratiques et efficacité des outils du marketing relationnel