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Marketing H2H

Kotler Philip, Malaval Philippe, Pfoertsch Waldemar
Publication date 01/09/2023
EAN: 9782326003309
Availability Available from publisher
Attribute nameAttribute value
Common books attribute
PublisherPEARSON
Page Count216
Languagefr
AuthorKotler Philip, Malaval Philippe, Pfoertsch Waldemar
FormatPaperback / softback
Product typeBook
Publication date01/09/2023
Weight342 g
Dimensions (thickness x width x height)1.60 x 17.00 x 23.90 cm
La Genèse du marketing human-to-human