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Picture of (Re)invent your business model - 2e éd.

(Re)invent your business model - 2e éd.

Lehmann-Ortega Laurence, Musikas Hélène, Schoettl Jean- Marc
Publication date 19/06/2024
EAN: 9782100866380
Availability Available from publisher
32.50 €
Innovation is the new business imperative. Every company, big or small, and regardless of its industry, is trying to find the magic formula for innovation. Odyssey 3.14 offers an original approach through invitation to a real journey that combines in... See full description
Detailed information
Attribute nameAttribute value
Common books attribute
PublisherDUNOD
Page Count232
Languageen
AuthorLehmann-Ortega Laurence, Musikas Hélène, Schoettl Jean- Marc
FormatPaperback / softback
Product typeBook
Publication date19/06/2024
Weight430 g
Dimensions (thickness x width x height)1.80 x 24.50 x 15.70 cm
Summary
With the Odyssey 3.14 approach
Innovation is the new business imperative. Every company, big or small, and regardless of its industry, is trying to find the magic formula for innovation. Odyssey 3.14 offers an original approach through invitation to a real journey that combines innovation and strategy. Starting with the 3 pillars that make up the business model, this approach recommends 14 directions to consider for inventing or reinventing the business model.Odyssey 3.14 is the result of over ten years of research, consulting and teaching by the three authors. They have thoroughly analysed over 80 companies that have successfully invented or reinvented their business models.This new edition is enriched with recent examples and offers 50 real cases of invention or reinvention of the business model. They aim to inspire you to take action!