Marketing et Génération Z - Nouveaux modes de consommation et stratégies de marque

Gentina Elodie

Publication date 17/08/2016

EAN: 9782100738519

Availability Available from publisher

27.90 €

Attribute name	Attribute value
Common books attribute
Publisher	DUNOD
Page Count	224
Language	fr
Author	Gentina Elodie
Format	Paperback / softback
Product type	Book
Publication date	17/08/2016
Weight	380 g
Dimensions (thickness x width x height)	1.50 x 16.00 x 22.00 cm

Nouveaux modes de consommation et stratégies de marque